In the News

• SDSU Flex instruction in Fall 2020: BA 627 to be delivered online-only
• Coverage of aspirational advertising research here
• Brand value measures predict associated stock performance; info here
• Summary of mere association effect research here

2020 Research Events/Presentations

• January: Université Paris-Dauphine
• January: TU Dortmund
• April: SDSU - canceled
  
• May: Berlin School of Economics and Law - canceled
  
• June: IAE Paris - Sorbonne Business School - canceled
  
• June: Czech University of Life Sciences Prague - canceled
  
• July: SCP Boutique Singapore - canceled
• July: Sasin School of Management Bangkok - canceled
• October: ACR Paris - canceled

Office Hours

• Summer and Fall 2020: by Zoom appointment only