San Diego State University - Minds That Move the World
Claudiu Dimofte, PhD  
5500 Campanile Drive   
San Diego, CA 92182-8239   
619.594.0209   
marketing dot intelligence at live dot com   


Info



Consulting assistance has been provided to organizations ranging from Fortune 500 companies to startups and non-profits. It includes:
- marketing research (online questionnaires and focus groups with consumer panels in the U.S. and foreign markets);
- new product development (conjoint analysis projects);
- market analysis and segmentation;
- linguistic analysis of consumer feedback;
expert witness testimony (from local litigation to national class-action lawsuits);
- speaking engagements (both academic presentations and keynote addresses at practitioner conferences);
interviews and commentaries for media outlets (from industry newsletters to national business and news magazines).

Areas of expertise include marketing and business planning, market research, target marketing, branding, and [deceptive] advertising (related academic research areas available here).

For more details, please use the contact email above.

       
Last updated 6.15.13.   For questions about any of these events, click here.